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New Radio Show Explores The American Dream Of Being The Boss
By Steven V. Dubin, Thu Dec 8th
Do I have what it takes to own my own business? What businessmight be right for me? What does it cost? What does it involve?A new Boston-based radio show entitled "Let's Talk Franchising"debuts on WBIX-AM 1060 and explores the maze of businessownership opportunities. The program is on Monday evenings from6:00 pm to 6:30 pm. In addition to airing on WBIX-AM, 1060 onthe radio dial, the show is "streams" live from the stationswebsite www.WBIXonline.com. The show is hosted by Jim Coen, aseasoned franchise veteran of more than two decades. Coen is onthe board of the New England Franchise Business Network andrecognized as an authority of all aspects of franchising. He isthe President of Franchise Perfection, a franchise brokerage andconsultancy headquartered in Boston. The program includesinsights and interviews with top franchisors from around thecountry. Initial shows will showcase franchises such as: BigPicture Framing; Charley's Grilled Subs; CartridgeWorld, ActionInternational and Kabloom. Key resources to the franchisingcommunity will also be featured including National Franchise &Business Opportunities Show in partnership with the City ofBoston, at the Bayside Expo Center and Steven V. Dubin of PRWorks, a public relations and advertising firm. The show alsoincludes an interactive segment called "Weekly Mail Bag" thataddresses questions from listeners. "Admittedly,
franchising is not for everyone," says Coen,President of Franchise Perfection, sponsors of the event. Headded, "While is a safer way to start a business, noone should buy a franchise without doing their homework. Theshow is a good start to that research process." Outsourcing, layoffs, reaching the glass ceiling, rising homeequity, historically low interest rates and an emerging economyhave helped increase the popularity of franchise businesses inNew England. more than ever before, has anunprecedented opportunity to make a major positive impact on NewEngland's future economy. The recent study conducted byPriceWaterhouseCoppers on behalf of the International FranchiseAssociation (IFA) found that in New England over 750,000 jobsare a result of franchising, the total output is over 70 Billiondollars a year, and there are over 32,000 franchiseestablishments in the six New England States that comprise 40%of all retail sales. There are more than 3,000 franchisebusinesses to choose from in the US, priced as low as $25,000 tomore than $1 Million. For more information about "Let's TalkFranchising", please contact Jim Coen, Franchise Perfection,877-469-3002 or visit www.FranchisePerfection.com.
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