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Free Search Engine Optimization (seo) Tips - Step By Step
By Robert Toth, Tue Jan 10th
There are so many websites all over the internet so it'sessential to promote and optimize your website. A new websiteneeds to be visible to search engines. Before submitting yoursite to search engines it is very important to optimize yourwebsite. If you can not afford a search engine optimizationservice, make sure to follow our few search engine optimizationtips to have your web site well optimized for the top placementin search engines. Step 1. - Analyze your competition The best way to startoptimizing your web site is analyze your competition. Take alook at the web pages that currently have top rankings (Top 10)on Google for targeted keywords and try to find out what thesepages have done to get these rankings - analyze the first top ten web sites related to your branch -analyze keywords they are using
- look at their source code, meta tags - look at their keyword density - look at their comment tag, alt tags, title tag - internal andexternal links on their websites - look how many sites linking to them - check out the quality and link popularity of sites that arelinking to your competitors - look how many pages they have After all you can tell is it easy to beat your competition or itis not.
Step 2. - Start to improve your website with quality contentWhen optimizing your website always use keyword in the meta tagswhich are reflected in your page. It is not going to help yoursearch engine ranking if the page has nothing to do with thetopic. Step 3. Choose the right keywords. As mentioned before, analyzeyour competition but never use the same keyword and descriptiontag. There are two great resources for finding out the mosteffective keywords. - Overture - WordTracker Step 4.Creating meta tags - TITLE Tag The most important tag isthe Title tag, because it is in the head section of your websiteand many search engines use it. Title tag should be short (about14 words), descriptive and to the point. The title is appearedon first line in the search engines. Step 5. Creating meta tags - DESCRIPTION Tag The next importantmeta tag is description tag. It describes content of your webpage -
shouldn't be longer than 120 characters - description is for the search engines not for the viewers tosee Step 6. Creating meta tags - KEYWORD Tag. - use the most important keywords that your website represents - we recommend to use 5 keywords separated by a commas - one keyword should have 1 - 3 words Step 7.Creating meta tags - ROBOT Tags Step 8. - Check your website URL before submit to searchengines. Your website should be finished without errors: - no broken links - no spelling mistakes - have a good design - no html tag mistakes - have a site map Step 9. - Submit your website to search engines Submit yourwebsite into the most important search engines, it brings youthe most of traffic. Make sure to submit your URL for free towww.google.com, www.yahoo.com, www.altavista.com,www.alltheweb.com, www.excite.com, www.lycos.com,www.webcrawler.com, www.Alexa.com, www.Jayde.com,www.whatuseek.com, Open Directory (The ODP powers core directoryservices for some the most popular portals and search engines onthe Web, including AOL Search, Netscape Search, Googledirectory, Yahoo directory, Lycos, DirectHit, and HotBot, MSNand hundreds of others). DMOZ and Yahoo Directory listings aretremendously valuable. There are a lot more free and paid searchengines and directories to submit, but if you do not have timeto search for and submit, you can also use our search enginesubmission service. Step 10. - Build your link popularity (offpage optimization)Next significant step you should do with your website is buildyour link popularity. Link Popularity is the number and qualityof other websites that link to your site. Top rankings depend onyour link popularity. It can be done with creating a qualitynon-reciprocal and reciprocal links from related web sites andInternet directories, blogs, sites. About the author:Robert Toth provides search engine optimization, submission andlink building service since 2002 and now run Alexia SearchEngine Optimization firm , http://searchengineoptimization-submission.com
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