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Do You Belong To A Link Farm? By David Bell, Sat Dec 10th
Have you bought into the whole "link farm" scam in an effort toincrease your inbound links so that you can get higher placementin Google and other engines that give you credit for the numberof links to your site? linkstoyou.com is the one that firstcomes to mind, but like all good scams it has many imitators.The theory is that everyone posts links from their "linkswapping page" with every other member and that way everyonegets to be #1 in their category at Google, AltaVista and others.Sounds pretty clever, doesn't it? Cheating is always easier thandoing the work. Besides, there are so many "search engine gurusand experts" telling everyone how much money they are making bycheating. If you got suckered into the Link Popularity scam, tryto get out as soon as you can. It may not be soon enough sinceyour link is spread around on pages you can't access to removeyour link, but it can't hurt to try. If you manage to avoidgetting
banned by the engines, next time contemplate a bitlonger before falling for the "Guru Scam Of The Day." If youfind yourself hanging out at a Webmaster community that endorsesscams and cheating, run away as fast as you can. Remember, theengines don't react to these scams until they grow into a bigenough problem. Then they act and everyone is left dead in thewater. The time to react is variable but the result is alwaysthe same. "What can I do now? This is so unfair! I didn't meanto cheat. They're unfairly putting me out of business!" Yes youdid and now you got caught. I hope this helps in your futuremarketing decisions.
About the author:David Bell is Manager, Online Marketing, athttp://www.wspromotion.com/ , a leading Search EngineOptimization services firm and Advertising Agency.
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