|
Below, you'll find extensive information on leading
construction contractual liabilities articles and products to help you on your way
to success.
New Mantra Of Search Engine Optimization And Web Promotions By Sandip Kar, Sat Dec 10th
Recent study shows that there are more than 7 billion web sitesare there in the universe and Google is crawling more than 4billion by this time. All the web site owners are lookingforward for good ranking (within 20th position is termed as goodranking as per the industry standard). Now imagine the fact thata new web site in the category of 'online games' or 'shoppingcart' wants to achieve top 20 ranking within a period say 30-45days. Is it possible to get that type of organic search resultsand that too within this short time period ? The answer is bigNO!!. As per the new algortihm Google refuses to index a web site whodon't have much relevant and imporatnt links pointing to it. Sowhat is the future of newly launched websites ? Don't beconfused but think in a logical way how this can be madepossible. Search Engine Optimization is a part of Web promotionsand web promotion are like other contemprorary businesspromotions which takes months and years to establish a brand orlogo. For a new small business or any other category web site considera minimum time period of 6 months for web promotion activitiesand divide these into following areas:
1>> Free Directory Submission - Submit your site in differentopen directory projects like DMOZ. This directory submissionwill take more time so this has to be completed first. Butremember your web site should not have any page underconstruction status and try to pick the most relevant categorywhich best describes your business. Be specific in your sitetitle and descriptions. Don't use any promotional word or pharsein the title or description itself 2>> Press Release Submission - Prepare a 1 full page pressrelease matter pointing out the basic and useful features orutility of your site or services. Distribute this press releaseamong different paid and non paid press release submissionservice web sites. Press release submission is now being one ofthe most favorite and possible way to promote your web sitewithin the quickest possible time. If possible try to submitinto some good paid press release services also. 3>> Paid Directory Submission - Just like open directorysubmission submit your web site into different paid directoryservices. But before doing so make sure the directory itself isrelevant have healthy PR value, which proves the effetiveness ofthe same in terms of web promotion. This process is costly butif executed professionally these can bring you
Forget To Take The Pill? - Sponsored Link Ad - www.once-a-month.com Dec 3 2008 5:59AM GMT Corruption rife in construction industry around world, survey suggests Canadian Consulting Engineer Dec 3 2008 5:59AM GMT Komatsu Completes Eight Regional Parts Depots in N. America Construction Equipment Guide Dec 3 2008 4:56AM GMT Promotion of energy efficient construction: government plans to impose new building code Business Recorder Dec 3 2008 4:13AM GMT Hinckley builders now have A Woman's Touch PR inside Dec 3 2008 3:12AM GMT Fluor receives EPC contract for Jack County Unit-2 power plant Datamonitor Dec 3 2008 3:10AM GMT Cement Industry Can Dramatically Cut Emissions AZoBuild Dec 3 2008 3:04AM GMT Builders and banks, boggled and bewildered Los Angeles Times Dec 3 2008 2:32AM GMT Fluor Named to G.I. Jobs Top 50 List for Third Straight Year and Secures 15th Place Overall Houston Chronicle Dec 3 2008 2:32AM GMT AMEC appoints new chief executive WA Business News Dec 3 2008 2:28AM GMT October Construction Spending Drops 1.2 Percent Memphis Daily News Dec 3 2008 1:54AM GMT Voters Aid California Construction Industry California Real Estate Journal Dec 3 2008 12:53AM GMT Fluor Named to G.I. Jobs' Top 50 List for Third Straight Year and Secures 15th Place Overall Street Insider Dec 3 2008 12:39AM GMT Construction industry confidence plummets to record low The Independent Dec 3 2008 12:33AM GMT Fluor Named to G.I. Jobs' Top 50 List for Third Straight Year and Secures 15th Place Overall MarketWatch Dec 3 2008 12:32AM GMT British construction sector shrinks at record pace: survey Gulf Times Dec 3 2008 12:31AM GMT Fluor Named to G.I. Jobs Top 50 List for Third Straight Year and Secures 15th Place Overall Stockwatch Dec 3 2008 12:14AM GMT Tag a tree with Bellway this Christmas Easier Dec 3 2008 12:04AM GMT Bellway North West steps up a gear Easier Dec 3 2008 12:04AM GMT Sakurako Shimizu's Speaking Jewelry Softpedia Dec 2 2008 11:58PM GMT (Reuters) Heavy machinery maker Caterpillar Inc. on Tuesday sold $1.5 billion of bonds in a three-part deal, said IFR. The company sold $350 million of 5-year notes, priced at 99.976 cents to yield 535 basis points over comparable Treasuries, said IFR, a Crains ChicagoBusiness Dec 2 2008 11:49PM GMT Tighter rules for drainage products on Highways Agency schemes... Contract Journal Dec 2 2008 11:44PM GMT Balfour, McAlpine and B+K chase £40m Edinburgh commercial work Contract Journal Dec 2 2008 11:44PM GMT UPDATE 2-Caterpillar sells $1.5 bln in 3 part sale-IFR CNBC Dec 2 2008 11:13PM GMT Fitch to Rate Caterpillar's $1.5B New Senior Unsecured Notes 'A+' Street Insider Dec 2 2008 11:05PM GMT Fitch to Rate Caterpillar's $1.5B New Senior Unsecured Notes 'A+' TradingMarkets Dec 2 2008 10:53PM GMT Caterpillar issues $1.5B in bonds: report Crains ChicagoBusiness Dec 2 2008 10:49PM GMT Stock Pickers Like a Builder and a Biotech Firm CNBC Dec 2 2008 10:40PM GMT UPDATE 2-Caterpillar sells $1.5 bln in 3 part sale-IFR Reuters UK Dec 2 2008 10:39PM GMT Builders, Biotech Get Nod from Pickers CNBC Dec 2 2008 10:26PM GMT 7 construction workers abducted in Basilan Gulf News Dec 2 2008 9:54PM GMT
a very muchtargetted traffic who actually looking for a service or businessweb site like yours. Both paid and non paid directory links areone way and hence valuable to your site 4>> Theme Based Link Popularity Campaign - Google’s new topicspecific PR (which will play a greater role in future)essentially will make (and is making) links from general sitesnot worth much (if anything atall) Does it mean that it stillmakes sense to trade reciprocal links? Yes, it does. However,when you get links to your site, you should do it right. Whenyou build links to your web site, you should act as if searchengines didn't exist at all. Just use common sense. Don't focuson the Google PageRank or the search engine ranking of a website. If you see a good web site with good content that has alow PageRank you should trade links with that site if that website is useful for your visitors. One day, that page might havea higher PageRank and it will still link back to you. Searchengines are only one way to attract visitors to your site.Visitors who find you through related links on other sites arevery targeted visitors. These visitors are much better thanvisitors who found you through an unrelated keyword on a searchengine. All these activites will take around 4-5 months time and this iscalled the incubation period for web promotion when your sitewill get some food and PR (PageRank) becomes healthy so thatSearch Engines actually see it 5>> Basic Search Engine Optimization - Search EngineOptimization coding like modification of title, metatags, HTMLenhancements are now come into play when search engines begin tocrawl your site and at this stage it will help or prepare yoursite infront of search engines to get a good ranking. If all these steps are performed in a better and professionalway then there is no reason why your site will not come intotop. All you have to wait and put more and regular efforts topromote it for the search engines just like you promote yourbusiness in other ways. There is no magic, no trick, notechnique to get a good ranking. All depends on methodical andright categorical approach from the launching of your site. Please note that with search engine optimizations you aregetting exposure of your sites into various other web siteswhich is the real mode of 'Web Promotion' About the author:Sandip Kar, renownwd SEO Consultant India and also the ProjectManager of http://www.softzsolutions.com is a B.Tech inInstrumentation from Calcutta University and engaged in searchengine optimization consultancy for the last 4 years
|