"Communication" is Hitomi Takahashi's 4th single under the Sony Records (gr8! records) label. The single was released in only one format on July 12, 2006, nearly eight months after her last single Aozora no NAMIDA.
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Leveraging The Green Factor To Your Bottom Line By Amy Linley Going green is big business today. Not only is going green an environmentally responsible approach for businesses of all sizes to take and one that is the current rage, but going green can leverage profit dollars to your bottom-line too.
First, what exactly do we mean by having your business go green? When we talk about green, we mean making a concerted effort to save our natural resources concerted action. Actions such as: 1.Saving on paper supplies – consider going digital for all of your internal office correspondence thereby saving on office supply costs and saving trees at the same time. 2.Lowing office energy consumption – lower your thermostat in the winter and raise it in the summer. Consider using an electronic programmable thermostat to lower your energy consumption when people are not in your office in the evenings and weekends. 3.Recycling drink bottles – get your employees to sort their lunch trash and recycle bottles and cans. Encourage the use of environmentally friendly alternatives to Styrofoam cups. 4.Using recycled paper - whenever possible use recycled paper in your print marketing materials saving trees and forests. 5.Using biodegradable alternatives - replace plastic packaging and plastic shipping materials with new biodegradable plastic-like alternatives. Many of these new alternatives do not cost more and warrant your consideration. 6.Driving less – drive less by consolidating the trips that you do need to make in your car saving fuel, mileage expenses, and decreasing air pollution in your city. 7.Using mass transit or considering car pooling – save money, conserve our natural resources, and lower air pollution all at the same time. 8.Buying Energy Star products – when you need new appliances or heating and cooling systems purchase those with the Energy Star label for increased efficiency and lower energy consumption. You’ll recover your initial investment and then start saving money in just a few years. 9.Stopping the Use Aerosols – use office and beauty products that are aerosol free. Consider letting your cleaning staff know to limit the use of aerosol based cleaning products in your office as well. 10.Limiting your travel by teleconferencing – not only will you minimize the pollution you would normally create in traveling but will make a significant savings on travel expenses improving your bottom-line significantly. Although you may not be able to embrace each item in our list above, one of the biggest items that will leverage profit directly to your bottom-line is to increase your use of teleconferencing and decrease the amount of your travel both for long distance and in-town trips.
Teleconferencing provides many of the benefits of being there in person and now with the advent of Web conferencing (which is video with telephone conferencing combined and includes computer application sharing), putting in face time with a client just got significantly easier and less expensive.
When you as a business owner, do not have to pay for employee air travel, rental car expenses, hotel rooms, meals, long distance calls, mileage,
A message about OJR from USC Annenberg's School of Journalism By Geoffrey Baum: A message from USC Annenberg Journalism School director Geneva Overholser:
Thank you for your interest in OJR. The fast-moving changes in digital media are more compelling every day, and they remain an important area of focus for the USC Annenberg School for Communication.
We are committed to keeping the archives of OJR available online and are exploring ways to continue the School's efforts to increase understanding about the revolutionary transformation of news and info
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=295564912"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=295564912" border="0"/></a></div> Goodbye By Robert Niles: After a decade, the University of Southern California's Annenberg School for Communication has suspended publication of OJR.
One of OJR's goals over the years has been to help mid-career journalists make a successful transition from other media to online reporting and production. I'm pleased to say that USC Annenberg will continue to provide support in that area, through the Knight Digital Media Center. I encourage OJR readers to click over to the KDMC website and its blogs,
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=289260926"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=289260926" border="0"/></a></div> McClatchy Washington bureau shines as bright example for online journalism By Robert Niles: The past decade has brought the journalism industry some of its darkest moments. On the business side, management teams that grew used to local monopolies could not react swiftly enough to protect their market share as thousands of online competitors emerged. Revenue tanked, readership declined and layoffs became a seasonal task at many newspapers.
On the editorial side, many newsrooms blew or missed one major story after another, from the Whitewater "scandal," hitting the sn
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=288804698"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=288804698" border="0"/></a></div> OJR launches individual reader blogs By Robert Niles: OJR now allows its registered members to maintain individual blogs on OJR.
Just click the "Post Blog Entry" link near the top of the right navigation rail to get started. OJR's editors and I will read all the submissions, then select ones to go on the OJR front page feed. You can find links to all the most recent reader-submitted blog entries under the "Recent Blogs" header on the right rail.
You can start a free blog just about anywhere on the Web, from Blogger.com and b
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287967964"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287967964" border="0"/></a></div> It's a lo-o-o-ong way from Lawrence, Kan., to Loudoun County, Va. By Tom Grubisich: The headline on the Wall Street Journal story about the Washington Post's widely watched venture in local-local journalism on the Web was unambiguous: "Big Daily's Hyperlocal Flop."
So how bad actually is LoudounExtra.com? Let's look.
On the LoudounExtra homepage, I am greeted with this above-the-fold spread:
My squinting eyes try to read the reverse-type blurb, but before I can finish, a new image/blurb is automatically rotated in the space.
After figuring out
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287776231"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287776231" border="0"/></a></div> L.A. Times launches sharable electoral vote map By Eric Ulken: Which campaign will get to 270 in November, and how will they do it? The L.A. Times has built an interactive map that allows readers to create and test their own electoral vote scenarios, and then embed those scenarios in their own sites.
(Sample after the jump.)
We're hoping to improve on this as the campaign heats up, perhaps adding demographic info and data on past elections by state. Would love to hear suggestions.
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287776230"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287776230" border="0"/></a></div> Question of the week: Going to journalism school - yes or no? By Robert Niles: For this week's discussion question, I'd like to hear about the academic preparation OJR readers had for their career.
Obviously, being housed by and paid for the Annenberg School of Journalism at the University of Southern California, OJR's not exactly a neutral forum for this question. One might suspect that we'd have a larger-than-expected number of j-school folk hanging around here. But we do get a fair number of readers who did not come up through the traditional journal
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287512891"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287512891" border="0"/></a></div> Back to basics with Flip Video By Chris Jennewein: In architecture, less is more, and the same appears to be true for video news gathering. The simple Flip Video camcorder heralds a time when every journalist carries a video camera.I bought a Flip Video camcorder for my wife for mother's day. At under $150, it was a bargain. But the primary motivation was having a camera she sould depend upon. Our simple DV camcorder took great video, but seemed to always need charging, or a new tape, and thus wasn't available at the spur of
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287389904"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287389904" border="0"/></a></div> Writing print's epitaph - v6.5.08 (service pack 3) By Robert Niles: My friend Sree Sreenivasan asked members an online journalism e-mail list for reaction to Microsoft CEO Steve Ballmer's interview with the Washington Post, published this morning. Specifically, Sree asked for reactions to this statement from Ballmer: "In the next 10 years, the whole world of media, communications and advertising are going to be turned upside down -- my opinion. Here are the premises I have. Number one, there will be no media consumption left in 10 years that is
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=286888815"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=286888815" border="0"/></a></div> When journalists hate journalism... By Robert Niles: ... the industry has a problem.You'd think that journalists would be the biggest news hounds around. For the most part, you'd be right. I was talking with some of my Annenberg colleagues at a journalism conference last month, and one asked how many hours a day we each spent reading and watching the news, whether in print, online or on TV. The consensus? About four to five hours a day. But there is one exception to this potential rule: Many journalists despise TV news. They hate
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=286666779"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=286666779" border="0"/></a></div>
and airport parking fees for even one less trip per month, the savings can be huge! Over the course of a year the potential savings and benefit to your profit can be so significant that you may change your employees to a very limited travel schedules. What might be some of your actual cost savings? Here is just one example of actual travel expenses for an employee based in Washington DC to traveling to Groton, Connecticut for a three day business trip:
Air fare ;$400 Hotel for three nights ($120 per night) $360 Per Diem ($50 per day) $150 Airport Parking ;$50 Mileage to airport and back $20 Total Expense $980
This is just one example of a potential travel saving and is calculated at the government per diem rates. Your own company’s per diem reimbursement rate may even be higher. It is clear that not every trip can be replaced by teleconferencing, but what about the quick one day trips and meet and greet type contract reviews or routine sales calls. These can effectively be replaced by regular teleconferencing saving a business a huge amount of travel expenses over the year and leveraging a significant amount of profit to the bottom-line.
Before you comment my clients need to have me in the same room, consider trying out Web conferencing first. You may be pleasantly surprised to find that the positive statement you make as a green company resonates with your clients. Your clients may appreciate your efforts and willingly embrace your change to only occasional travel and more frequent Web and teleconferencing contact in their effort to help with your company’s green thrust.
Going green can help leverage money to the bottom-line. Just how much flow-through you get simply depends on you and the efforts that you are willing to take. Web and teleconferencing are easy to try, are fairly inexpensive to use, and can leverage the most profit to the bottom-line in the long run. Consider putting a green face on your business and improving your bottom-line in the process.
Amy Linley gives practical and usable advice regarding and meetings at AccuConference - www.accuconference.com.Find out more about our conference call, web conferencing and video conferencing services from AccuConference - www.accuconference.com/conferencecalls.
We strive to provide only quality articles, so if there
is a specific topic related to communication that you
would like us to cover, please contact us at any time.
And again, thank you to those contributing daily to our
communication barriers website.
A message about OJR from USC Annenberg's School of Journalism By Geoffrey Baum: A message from USC Annenberg Journalism School director Geneva Overholser:
Thank you for your interest in OJR. The fast-moving changes in digital media are more compelling every day, and they remain an important area of focus for the USC Annenberg School for Communication.
We are committed to keeping the archives of OJR available online and are exploring ways to continue the School's efforts to increase understanding about the revolutionary transformation of news and info
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=295565105"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=295565105" border="0"/></a></div> Goodbye By Robert Niles: After a decade, the University of Southern California's Annenberg School for Communication has suspended publication of OJR.
One of OJR's goals over the years has been to help mid-career journalists make a successful transition from other media to online reporting and production. I'm pleased to say that USC Annenberg will continue to provide support in that area, through the Knight Digital Media Center. I encourage OJR readers to click over to the KDMC website and its blogs,
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=289260812"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=289260812" border="0"/></a></div> McClatchy Washington bureau shines as bright example for online journalism By Robert Niles: The past decade has brought the journalism industry some of its darkest moments. On the business side, management teams that grew used to local monopolies could not react swiftly enough to protect their market share as thousands of online competitors emerged. Revenue tanked, readership declined and layoffs became a seasonal task at many newspapers.
On the editorial side, many newsrooms blew or missed one major story after another, from the Whitewater "scandal," hitting the sn
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=288804521"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=288804521" border="0"/></a></div> OJR launches individual reader blogs By Robert Niles: OJR now allows its registered members to maintain individual blogs on OJR.
Just click the "Post Blog Entry" link near the top of the right navigation rail to get started. OJR's editors and I will read all the submissions, then select ones to go on the OJR front page feed. You can find links to all the most recent reader-submitted blog entries under the "Recent Blogs" header on the right rail.
You can start a free blog just about anywhere on the Web, from Blogger.com and b
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287967413"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287967413" border="0"/></a></div> It's a lo-o-o-ong way from Lawrence, Kan., to Loudoun County, Va. By Tom Grubisich: The headline on the Wall Street Journal story about the Washington Post's widely watched venture in local-local journalism on the Web was unambiguous: "Big Daily's Hyperlocal Flop."
So how bad actually is LoudounExtra.com? Let's look.
On the LoudounExtra homepage, I am greeted with this above-the-fold spread:
My squinting eyes try to read the reverse-type blurb, but before I can finish, a new image/blurb is automatically rotated in the space.
After figuring out
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287775574"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287775574" border="0"/></a></div> L.A. Times launches sharable electoral vote map By Eric Ulken: Which campaign will get to 270 in November, and how will they do it? The L.A. Times has built an interactive map that allows readers to create and test their own electoral vote scenarios, and then embed those scenarios in their own sites.
(Sample after the jump.)
We're hoping to improve on this as the campaign heats up, perhaps adding demographic info and data on past elections by state. Would love to hear suggestions.
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287775573"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287775573" border="0"/></a></div> Question of the week: Going to journalism school - yes or no? By Robert Niles: For this week's discussion question, I'd like to hear about the academic preparation OJR readers had for their career.
Obviously, being housed by and paid for the Annenberg School of Journalism at the University of Southern California, OJR's not exactly a neutral forum for this question. One might suspect that we'd have a larger-than-expected number of j-school folk hanging around here. But we do get a fair number of readers who did not come up through the traditional journal
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287512536"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287512536" border="0"/></a></div> Back to basics with Flip Video By Chris Jennewein: In architecture, less is more, and the same appears to be true for video news gathering. The simple Flip Video camcorder heralds a time when every journalist carries a video camera.I bought a Flip Video camcorder for my wife for mother's day. At under $150, it was a bargain. But the primary motivation was having a camera she sould depend upon. Our simple DV camcorder took great video, but seemed to always need charging, or a new tape, and thus wasn't available at the spur of
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287389720"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=287389720" border="0"/></a></div> Writing print's epitaph - v6.5.08 (service pack 3) By Robert Niles: My friend Sree Sreenivasan asked members an online journalism e-mail list for reaction to Microsoft CEO Steve Ballmer's interview with the Washington Post, published this morning. Specifically, Sree asked for reactions to this statement from Ballmer: "In the next 10 years, the whole world of media, communications and advertising are going to be turned upside down -- my opinion. Here are the premises I have. Number one, there will be no media consumption left in 10 years that is
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=286888485"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=286888485" border="0"/></a></div> When journalists hate journalism... By Robert Niles: ... the industry has a problem.You'd think that journalists would be the biggest news hounds around. For the most part, you'd be right. I was talking with some of my Annenberg colleagues at a journalism conference last month, and one asked how many hours a day we each spent reading and watching the news, whether in print, online or on TV. The consensus? About four to five hours a day. But there is one exception to this potential rule: Many journalists despise TV news. They hate
<div class='nifad'><a href="http://www.pheedo.com/click.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=286666790"><img src="http://www.pheedo.com/img.phdo?x=a8a276f7a37a42499f8b1c69f9acf191&u=286666790" border="0"/></a></div>
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